Here’s a recent article in The LA Times, by Ryan Faughnder, about the burgeoning scene of Hollywood movie trailers. Movie trailers have become their own kind of blockbusters. Hollywood studios collectively spent $3.16 billion last year on U.S. marketing efforts...
(An analogy with a Chef in the kitchen)By Kuldeep Shah If you think of a trailer as a dish, then a trailer editor is the chef. Just like a great chef who takes raw ingredients and turns them into a delicious, memorable meal — a trailer editor takes all the raw...
There’s tons of “Best trailers of 2014” lists out there. I’m not sure if I agree with most of those, but this one by A.V. club, comes close. You decide. Cutting a movie trailer may be primarily an act of salesmanship, as mercenary in its... 
Recent Comments